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Our Story | Bitty Fish

BittyFish Family

As young parents living in the sunshine state, it was important to introduce our little ones to an active outdoor lifestyle, but trips were often cut short due to the harmful effects of the sun's UV rays. Even the healthiest brands of organic sunscreen couldn't stand up to our active little ones, so we began looking into rash guards and sun shirts for our kids. After scouring the internet, we came to the realization that one could locate inexpensive sun shirts that lacked quality and style, OR stylish, quality sun shirts that were outrageously priced. After about a year of prototyping, designing and searching we developed our line of fun, chic, UPF 50 + apparel and brought BittyFish to life. We are proud to offer our stylish UPF 50 +  apparel at affordable prices, with a commitment to quality and unparalleled attention to detail. We hope you and your little ones enjoy BittyFish as much as we do!

Thanks for swimming with us.

Warm regards,

Ben, Evin, Brandon, and Chelsea + our 5 bittyfish*

*One is crying, one is concerned about his sister, two are cheesing, and our little mermaid is trying to escape.